You remember there's a candy bar called the Whatchamacallit. We don't sound cool saying it and I don't think it's all that popular, but it exists.
And now it's got a cousin: Hershey's just announced the winner of a contest to name the spin-off candy bar, and the name is . . . Whozeewhatzit.
They have a peanut butter cream layer and rice crisps covered in chocolate, and they go on sale next month.